Privacy Policy for DEFY Studio & Wellness
Last Updated: June 30, 2026
Introduction
DEFY Studio & Wellness ("we," "us," or "our") operates www.defystudiowellness.com (the "Website"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Website or use our services. By using our Website, you agree to the practices described in this Privacy Policy
Information We Collect
We may collect the following types of personal information:
Full name
Email address
Phone number
Mailing address (when provided)
Payment information (processed securely by our payment providers)
IP address
Device and browser information
General location information derived from your IP address
Website usage information
Cookies and similar tracking technologies
We collect this information when you voluntarily provide it (such as when booking classes, purchasing memberships, signing up for events, or contacting us), as well as automatically through cookies and similar technologies when you use our Website.
How We Use Your Information
We may use your information to:
Provide, operate, and maintain our services
Process class bookings, memberships, purchases, and event registrations
Communicate with you regarding your account, bookings, and customer service inquiries
Send updates, promotions, newsletters, and marketing communications (you may opt out at any time)
Improve our Website and customer experience
Analyze Website traffic and performance
Protect against fraud and unauthorized activity
Comply with legal obligations
Third-Party Services
We use trusted third-party service providers to help operate our business.
Arketa
We use Arketa to manage class bookings, memberships, events, customer accounts, communications, and related services. Information you provide through our Website may be processed through Arketa in accordance with their privacy practices.
Stripe
Payments are processed securely through Stripe. DEFY Studio & Wellness does not store your full payment card information. Stripe processes payment information in accordance with its own Privacy Policy and applicable security standards.
Meta Pixel
We use the Meta Pixel to better understand how visitors use our Website, measure the effectiveness of our advertising, and deliver relevant advertisements.
The Meta Pixel may collect information such as:
IP address
Browser and device information
Pages visited
Actions taken on our Website (such as viewing pages, booking classes, or completing purchases)
Cookie identifiers and similar technologies
This information helps us improve our marketing and advertising efforts.
Sharing of Information
We may share your personal information with trusted third-party service providers that help us operate our business and provide our services. These providers may include companies that assist with:
Class scheduling, memberships, and customer account management (such as Arketa)
Payment processing (such as Stripe)
Website hosting and website functionality
Email communications and customer support
Advertising and marketing (including Meta)
Website analytics and performance
These service providers are authorized to use your personal information only as necessary to provide services on our behalf or as otherwise permitted by law.
We do not sell your personal information for monetary compensation.
Cookies and Tracking Technologies
Our Website uses cookies and similar technologies to improve your browsing experience, remember your preferences, analyze Website traffic, and support our advertising efforts.
You may choose to disable cookies through your browser settings. Please note that disabling cookies may affect certain features and functionality of the Website.
Data Retention
We retain personal information only for as long as necessary to provide our services, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.
Data Security
We take reasonable administrative, technical, and physical measures to protect your personal information. However, no method of transmitting information over the Internet or storing electronic information is completely secure, and we cannot guarantee absolute security.
California Privacy Rights
If you are a California resident, you may have certain rights regarding your personal information under applicable California privacy laws.
Depending on the law that applies to your information, these rights may include the ability to:
Know what categories and specific pieces of personal information we collect
Request correction of inaccurate personal information
Request deletion of your personal information, subject to certain legal exceptions
Request information about the categories of personal information we collect, the sources of that information, the purposes for which we collect it, and the categories of third parties with whom we share it
Exercise your applicable privacy rights without discrimination
We do not sell your personal information for monetary compensation. However, we may share certain information collected through cookies and similar technologies, including the Meta Pixel, for advertising and marketing purposes. Depending on applicable California law, this activity may be considered "sharing."
To exercise your privacy rights, or if you have questions regarding your personal information, please contact us at admin@defystudiowellness.com. We will respond to verified requests within the time required by applicable law.
Do Not Track
Our Website does not currently respond to browser "Do Not Track" signals.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Last Updated" date. Continued use of the Website after changes become effective constitutes acceptance of the updated Privacy Policy.
Contact Us
If you have any questions about this Privacy Policy or would like to exercise your privacy rights, please contact us:
DEFY Studio & Wellness
Email: admin@defystudiowellness.com
Website: www.defystudiowellness.com